To publicize the new era of
Digital TV in Thailand, by the
launch of a
free app for IOS and Android smartphones, on the auspicious
day of 11.12.'13. The app by Thailand Post is known as Stamp
Alive, and offers Augmented Reality (AR).
Nong Duh Dih (น้องดูดี), i.e.
(or Sister) Look Good’, the mascot of Thailand's
National Broadcasting and
(NBTC), jumping out of the screen of a digital TV,
indicating virtual technology known as Augmented Reality
TV's screen is blue, with at the bottom half pale blue a
series of 1 and 0 binary numbers, and a
Map of Thailand
in the national tricolor called
thong chaht. In
the top right corner is the logo of the NBTC, i.e.
Garuda over a post
On the right side is the Thai text Duh Dih Tuk Bahn (ดูดีทุกบ้าน),
which could be translated as ‘Good
View [in] Every House (or Home)’.